In March, the U.S. Department of Housing and Urban Development filed a landmark lawsuit against Facebook, alleging that the Silicon Valley giant was violating the Fair Housing Act by filtering housing-related advertising to potential viewers based on protected characteristics, such as race, sex and disability. In the case, which is still pending, HUD alleged that Facebook enabled housing advertisers to exclude—for example—parents, foreign-born individuals and customers interested in … Continue reading Compliant Digital Marketing: Making the Most of Today’s Tools

Voice in banking isn’t exactly a new concept. After all, we’ve engaged with bankers using our voices since the first borrowers approached Renaissance Italy’s 15th-century “mounts of piety” to ask for loans. When, 500 years later, telephone banking became an option, bank customers embraced that channel too. But while using our voice to connect with banks isn’t new, digital voice technology has been accelerated by … Continue reading Can You Hear Me Now?

For a growing share of bank customers—especially millennials and their successors, Generation Z, mobile banking is where they will engage with their customers most frequently. According to Federal Reserve figures, 43 percent of bank customers use mobile banking, including 67 percent of millennials. According to a TD Bank survey, mobile is the fastest-growing channel for bank customers. Today, bank mobile apps offer a great deal … Continue reading Plug and Play: Four Ways to Level Up Your Mobile Banking App

Offering mobile banking is often described as the “price of admission” or “table stakes” for retail banking today. Surveys bear that out—according to a recent survey by the Federal Reserve and the Conference of State Bank Supervisors, 95 percent of community banks offer mobile banking or will do so in the near future.

But while mobile banking is becoming universal, it can still cause heartburn for bankers uncertain about the return on investment. How can bankers quantify the efficiencies, savings, sales and ultimately profits that they hope mobile will bring? Continue reading “Capturing Mobile Banking ROI for Community Banks”

Bankers who think they aren’t facing competition from nonbank marketplace lenders should take a closer look, according to bank technology leaders speaking at ABA’s National Conference for Community Bankers in Palm Desert, Calif.

At Boston-based Eastern Bank, chief digital officer Dan O’Malley led an effort to review transaction data from across the bank’s deposit accounts and extract intelligence. “It’s eye-opening to see how many of your customers—both consumers and small businesses—are taking loans from alternative providers” like Lending Club, he says, noting that 5 percent of Eastern’s business customers are making payments to a nonbank marketplace lender and that the rate has been doubling annually. Continue reading “How to Understand and Partner with Marketplace Lenders”